Tolerance Break

WUXING

  • CLIENT
  • Tolerance Break
  • YEAR
  • 2021
  • SCOPE OF WORK
    • Branding
    • Identity

PURPOSE OF THE ALBUM

The Tao which represents the energy in motion and the order in the universe is accompanied by an inspiring system: The Five Elements defined as “Wuxing” in Chinese.

Every substance in the universe is in an order that includes The Five Elements, and everything is affected by the cycle of elements, positive or negative. This teaching that has been guiding people for centuries also sheds light on the latest album of Tolerance Break.

Tolerance Break

IN BRIEF

Tolerance Break, who defines music as “wandering around sounds”, used the principles of Taoism as a method of expression and creation in their album called “Wuxing”. As Ba’ndo, we aimed to create an impact with an exceptional album cover suitable with the style of Tolerance Break, a group that brings electronic sounds together using the sound samples they have recorded with their instruments in the universe they live in.

We designed round forms representing this teaching and the universe itself to convey an intense sense of Taoism to the album cover. Symbolizing the elements with colors formed the central color of the round form we designed.

Album artwork cover

The animatic movements of the circles around the center are designed in a way that they accompany the rhythm of each song.

Animations of the album covers for Spotify

The animations are also created by using the data gathered from the meditative musical rhytm of the songs.

Production of the visual data using the sound graphics

*You can experience the unique cover designed for each song of Tolerance Break who combines music with one of the oldest teachings in the world at Spotify as a video loop while listening to the album.

Stills from Tolerance's Break Facebook fan page

Awards & Recognations

  • Istanbul Marketing Awards, 2021
  • Gold Award
  • Renewed Corporate Visual Identity Design
  • Istanbul Marketing Awards, 2021
  • Gold Award
  • Social Gender Equality Projects Communication Studies
  • 40th GMK Awards, 2021
  • Grand Prize
  • Best Album Cover Design
  • Istanbul Marketing Awards, 2020
  • Gold Award
  • Best Sustainability Communication / UN Global Compact
  • Felis Awards, 2020
  • Achievement Award
  • Best Digtal UI & UX Of the Year / Website
  • 18th Altın Örümcek Web Awards
  • Silver Award
  • Best Microsite Of the Year / Website
  • 31th Kristal Elma
  • Bronze Award
  • Digital, Social Media & Activation / Website
  • Istanbul Marketing Awards, 2019
  • Gold Award
  • Best Sustainability Communication / YSDG Innovators
  • 37th GMK Awards
  • Achievement Award
  • Best Web Site Design
  • Altın Örümcek Web Awards
  • Grand Prize
  • Best Celebrity Website of the Years
  • Altın Örümcek Web Awards
  • Grand Prize
  • Best Celebrity Website of the Years
  • The FWA
  • Shortlist
  • Site of the Day
  • Design Licks Web Awards
  • Grand Prize
  • Site of the Day
  • The FWA
  • Talented Bookmark
  • Site of the Day
  • Altın Örümcek Web Awards
  • Shortlist
  • Best Celebrity Website of the Years

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